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Fanatics pulled the rug right from under Topps and stole the one thing that keeps the heartbeat alive for the company – it’s licenses.
So, I would imagine, that Fanatics could pick up Topps for pennies on the dollar, and get access to all its brands, designs and trademarks. Plus, Fanatics needs that MLB license that Topps holds through the end of 2025 in order to make cards with team names and logos from 2023 to 2025.
Thus, yes, a Fanatics takeover of Topps would make a lot of sense.
However, I also noted that pride might keep Topps from selling out to Fanatics, and it seemed as if Fanatics might want to blaze their own branding trail.
Yet, the deal, honestly just made way too much sense for Fanatics.
There aren’t many players that had the same sort of impact on the game of basketball as one Lew Alcindor.
Alcindor’s dominance on the court was evident early on, as he won three NCAA championships with the UCLA Bruins and then six NBA championships with the Bucks and LA Lakers.
Not only was Alcindor a great basketball player, but a prominent cultural figure for the African American community.
Alcindor boycotted the 1968 Summer Olympics due to the unequal treatment of black players. He also changedhis name to Kareem Abdul-Jabaar in 1971 as a testament of his faith and to stand up for black Americans.